Amazon's $19.99 Bundle
Amazon is offering a limited-time Prime Video bundle that combines Apple TV+ and Peacock Premium Plus for $19.99 a month to U.S. Prime subscribers, billed and discovered through Prime Video Channels. The package is framed as roughly a 30% discount versus separate subscriptions and is positioned to reduce friction by centralizing billing and discovery ( ).
Amazon is selling an Apple TV and Peacock Premium Plus package through Prime Video Channels for $19.99 a month in the United States. (aboutamazon.com) The offer is limited-time and only for Prime members, who can add it inside Prime Video Channels and watch through the Prime Video app on compatible devices. (aboutamazon.com) Amazon said the bundle saves “over 30%” versus paying separately; Apple TV is $12.99 a month and Peacock Premium Plus is $16.99 a month, for a combined standalone price of $29.98. (aboutamazon.com) This is not a brand-new pairing. Apple and NBCUniversal launched their own Apple TV and Peacock bundle on October 20, 2025, with a $19.99 Premium Plus option and a $14.99 ad-supported Peacock option. (apple.com) What changed on April 14 and April 15, 2026, is the storefront. The same higher-tier package is now being sold through Amazon’s subscription marketplace, where billing, sign-up, and in-app discovery sit under Prime Video Channels. (aboutamazon.com) (theverge.com) The bundle also gives Amazon a stronger answer to other aggregation plays in streaming, where companies try to keep subscribers inside one app instead of sending them to separate services and separate bills. (theverge.com) For viewers, the pitch is simple: Apple TV brings Apple Originals, while Peacock Premium Plus adds NBC and Bravo shows, Universal films, and live sports with fewer ads than Peacock’s lower tier. (aboutamazon.com) (peacocktv.com) Amazon has not said when the limited-time pricing ends. For now, the company is betting that a single $19.99 line item is easier to buy than two separate subscriptions totaling nearly $30. (aboutamazon.com)
