Quicken Simplifi wins app award
Quicken’s Simplifi was named “Personal Finance App of the Year” at the 2026 FinTech Breakthrough Awards—an endorsement for real‑time budgeting tools as inflation bites. If you’re tightening spending or building an emergency fund, this app just got a credible nod. (prnewswire.com)
Quicken issued a company press release on March 19, 2026 that framed the award as recognition of the app’s budgeting and real‑time features. (prnewswire.com)) The FinTech Breakthrough program says it evaluates "thousands of submissions" each year across startups to Fortune 500 firms, and its 2026 winners page lists Personal Finance among dozens of category awards. (prnewswire.com)) Quicken first launched Simplifi as "Simplifi by Quicken" on January 14, 2020 and later folded it into the Quicken product family as a web and mobile budgeting service. (quicken.com)) Quicken’s product pages state Simplifi connects to more than 14,000 financial institutions and advertises AI auto‑categorization, real‑time alerts, customizable reports and projected cash‑flow planning. (quicken.com)) Quicken’s published pricing shows Simplifi plans starting at about $3.99 per month when billed annually, and the company also markets a Simplifi + LifeHub bundle at roughly $4.99 per month. (quicken.com)) The app has prior industry recognition: Quicken publicized a FinTech Breakthrough product award in 2021 and The New York Times Wirecutter named Simplifi a top budgeting app in multiple years, while PCMag awarded it Editor’s Choice in 2025. (prnewswire.com)) In a September 9, 2021 investor‑facing release, Quicken said under CEO Eric Dunn the business reached over 2 million active users and claimed roughly 20 million lifetime customers since the company’s founding, at the time of Aquiline Capital Partners’ majority investment. (quicken.com))
