Toogood's Lie Low bed
Designer Faye Toogood is showing the Lie Low bed with Poltrona Frau at Milan Design Week, a piece emphasising softness and an enveloping shape. (wallpaper.com) The presentation frames furniture as a tactile, sensory object rather than a strictly visual one. (wallpaper.com)
Faye Toogood is using Milan Design Week 2026 to introduce Lie Low, a new bed for Poltrona Frau built around a wraparound, padded silhouette. (wallpaper.com) The bed is part of Poltrona Frau’s presentation for Salone del Mobile.Milano, which runs from April 21 to 26, 2026, at Fiera Milano Rho. Milan’s wider design week program runs April 20 to 26 across the city. (salonemilano.it) (comune.milano.it) Poltrona Frau’s product page describes Lie Low as a bed with a large semi-circular headboard that drops to the floor in two rounded side elements. The headboard, frame and cylindrical feet are all padded, and the upholstery uses Pelle Frau leather. (poltronafrau.com) Wallpaper said Toogood and Poltrona Frau are presenting the piece as something to be felt as much as seen, with an emphasis on comfort and an “embracing” form. That pitch fits a furniture fair where brands are competing not just on shape, but on materials, finish and the physical experience of use. (wallpaper.com) (salonemilano.it) The launch also extends a relationship that started at Milan Design Week 2024, when Poltrona Frau unveiled Toogood’s first collection for the company. Wallpaper described that earlier project as Toogood’s debut in leather and upholstered forms for the brand. (wallpaper.com) Toogood’s 2024 Poltrona Frau line, called Squash, included an armchair, side table, ottoman and mirrors, and was framed by the designer as “English folk meets Italian horsepower.” Lie Low keeps that collaboration focused on soft massing and high-craft upholstery, but shifts it into the bedroom. (t-o-o-g-o-o-d.com) (pinupmagazine.org) Salone del Mobile remains the industry’s biggest commercial stage for that kind of launch. Organizers said the 2026 fair will host more than 1,900 brands, with more than one-third coming from abroad. (archiproducts.com) (salonemilano.it) Lie Low is a bed, but the sales pitch is broader than sleep: a large leather object that turns softness into a visual language. In Milan this week, that is also the point of the display. (poltronafrau.com) (wallpaper.com)
