Snack global at home
Authentic Asia rolled a new appetizer range promising ‘genuine Asian flavour’ for menus, while Try The World boxes delivered a curated dozen cultural foods with guides — an easy way to sample regional authenticity without a flight. (x.com) (x.com).
Bellisio Foods announced the Authentic Asia single‑serve frozen meals on Sept. 9, 2024 under its Authentic Asia brand, part of the company’s U.S. portfolio tied to Charoen Pokphand Foods. (prnewswire.com)) The launch centers on a two‑tray single‑serve package that lets rice or noodles heat separately from protein, sauce and vegetables to preserve authentic texture in microwave preparation. (prnewswire.com)) The initial line comprises seven recipes inspired by Thailand, China and Korea, specifically Thai Style Coconut Curry Chicken (khao soi), Thai Basil Stir Fried Beef (pad kaprao), Drunken Noodles (pad kee mao), Sichuan Chicken, Orange Chicken, Korean Beef Noodles (jajangmyeon) and Kimchi Fried Rice. (frozenfoodsbiz.com)) Bellisio said the entrees were developed with chefs across the globe and use sauces sourced directly from Asia, and the company named Anat Julintron in the release as its CEO commenting on the program. (prnewswire.com)) Authentic Asia frozen meals have been rolled out to U.S. supermarket freezer sections, with the company citing placement in retailers including Walmart, Meijer and Hy‑Vee. (frozenfoodsbiz.com)) Try The World’s subscription boxes list a Medium plan that ships 12–15 curated international snacks per box and the site offers a 12‑month Medium “12 Month Journey” package priced at $780. (trytheworld.com)) Each Try The World box is accompanied by a culture guide with recipes and maker profiles — its destination blogs and guides (e.g., the Turkey box) explicitly include recipes and a dozen usage or serving recommendations for items in the package. (trytheworld.com))
