Wearables market and Garmin buzz
The wearable sensors market is projected to hit $13.2 billion by 2034, and Garmin’s upcoming Cirqa tracker is being touted as one of 2026’s must‑watch fitness gadgets market forecast and product preview. Investors are watching fitness stocks like Planet Fitness, Life Time, Garmin, Peloton and Xponential for plays as consumer tech and gyms converge watchlist.
The sector was valued (alliedmarketresearch.com) at $1.9 billion in 2024, with Allied Market Research quantifying the underlying dataset and timeframe for its forecast. (alliedmarketresearch.com) Allied’s breakdown shows touch sensors are set to post the fastest growth among sensor types (alliedmarketresearch.com) and notes consumer applications made up more than 70% of demand in 2023. (alliedmarketresearch.com) Garmin’s CIRQA surfaced briefly on regional Garmin storefronts under part number 010-04675-00, where the listing described a screenless “smart band” in Black and French Gray and hinted at S/M and L/XL sizes ahead of a May–June 2026 window. (smartwatchinsight.com) An FCC filing analyzed by industry watchers (document IPH‑04378) details RF, SAR and connectivity entries consistent with BLE, Wi‑Fi and ANT+ support, strengthening the read that CIRQA is being engineered as a recovery‑focused, screenless rival to WHOOP/Oura. (the5krunner.com) Garmin has already moved to monetize advanced metrics with a paid Garmin Connect+ tier launched in March 2025 at $6.99/month, a precedent that shows how device data can feed subscription revenue. (digitaltrends.com) Investors have been active: KeyBanc initiated coverage of Xponential on March 12, 2026; Jefferies reiterated a Buy and a $175 target on Planet Fitness on March 9, 2026; and Peloton’s management guided to roughly $2.4 billion in revenue for fiscal 2026, while institutional filings show shifts in major holders such as Eminence Capital. (msn.com)
