MacBook Neo lifts Apple to #3

- Market posts attribute Apple's rise to third place in global notebook shipments to the MacBook Neo and a unified memory architecture (UMA), reporting roughly 28 million units and a 22% year-over-year increase. - Analysts point to UMA and Apple silicon as twin advantages that secured roughly 28 million MacBook shipments, delivering higher sustained performance and energy efficiency amid a soft PC market. - The shift highlights how integrated silicon, UMA and package-level design can convert hardware efficiency into market share for consumer devices. (x.com)