Icaro Media Group Expands to Europe with AI Platform
AI-powered media technology company Icaro Media Group has officially expanded into Europe, opening new regional offices in Madrid and Lisbon. The company provides technology for multiscreen audience engagement. The move marks a strategic step to grow its presence in the European media market.
- This European expansion builds on Icaro's recent M&A activity, including the $15 million acquisition of LiftMedia in October 2025, a digital-out-of-home (DOOH) advertising company specializing in elevator screens in Spain and Portugal. - The company's core technology includes the "TITAN Generative AI" platform and proprietary AI developed through the acquisition of EVNTL AI in a 2021 deal valued at approximately $30 million. [5,