Travelers want kitchens
An Agoda survey found travelers from Taiwan, Singapore and Malaysia increasingly prioritize kitchen‑equipped accommodations — a sign that culinary self‑expression is shaping lodging demand across Asia. That trend changes how you should book longer stays and culinary‑focused itineraries. (manilatimes.net)
Agoda’s site data shows 14% of accommodation searches from Taiwan used the kitchen filter, with Vietnam at 13% and South Korea at 12%, and Malaysian, Japanese, Indonesian, Indian and Thai travellers also appearing on the list. (agoda.com) Those kitchen‑filter metrics come from Agoda’s 2026 Travel Outlook dataset grounded in a survey of 3,353 Agoda customers across nine Asia‑Pacific markets conducted in October 2025. (ttgasia.com) The Travel Outlook report separately found food is a primary travel motivator in several markets — 47% of Taiwanese respondents, 35% of Vietnamese and 34% of South Koreans cited food as a main reason to travel. (agoda.com) Agoda’s release quotes Jun Dong, Vice President at Agoda, saying the kitchen is “becoming the heart of travel adventures,” and notes the platform lists over 6 million holiday properties, more than 300,000 activities and over 130,000 flight routes. (agoda.com) The kitchen‑preferences announcement was distributed via PR Newswire on March 25, 2026 and was syndicated by outlets including The Manila Times and Taiwan News. ( )
