LISA’s LLOUD steals spotlight
K-pop star LISA’s new streetwear via LLOUD is getting major buzz — praised as an iconic move alongside her Nike/Skims and Kith collabs, with the announcement post pulling ~395 likes, 76 reposts and 5.9K views on X []. If you’re into trend-forward drops, this one’s signaling celebrity-backed streetwear staying dominant in 2026.
LLOUD’s birthday hoodie was limited to 327 items, priced at $65 and capped at one per customer lloud.co. The March 27, 2024 drop sold out within an hour, with coverage reporting immediate sell-through and heavy site traffic that briefly crashed the storefront allkpop.com. Secondary-market demand pushed listings into the hundreds of dollars, with ended eBay auctions showing bids around $419.88 and active listings above $500 for the same 327 hoodie variant ebay.com. LLOUD operates under LLOUD Co. PTE. LTD., with the brand’s official corporate and contact details published on its own storefront domain lloudstore.co. The label is positioning a broader apparel push — the official shop now carries additional LLOUD items and several pieces show as “Out of stock,” while the brand is slated to present ready-to-wear at ComplexCon Hong Kong 2026 according to event coverage and the label’s announcements usshop.lalisaofficial.com.