Digital business card: FitCard

FitCard is being promoted on social as a digital business-card tool for trainers and coaches that integrates bookings and payments. The post frames the product as a simple way for individual providers to centralize client contact and scheduling. The tool is positioned for frontline fitness professionals rather than large clinics. (x.com)

FitCard is pitching a one-link digital business card for personal trainers that bundles profile, booking and payment into a single page. (fitcard.co) The company’s homepage says trainers can sign up, share a card, let clients pick a date and time, and collect payment without a separate app download. It also says more than 200 trainers are already onboard and that setup takes “under ten minutes.” (fitcard.co) FitCard routes payments through Stripe, according to its site and a company blog post, and says the product includes calendar booking, session types, payment collection, and a login dashboard for managing bookings, clients and the card itself. (fitcard.co; fitcard.co; fitcard.co) The pitch is aimed at solo coaches and trainers who do not want full gym-management software. FitCard’s own marketing contrasts a “digital card” with a full website and says the product was built by personal trainers for session-based coaches. (fitcard.co; fitcard.co; fitcard.co) That puts FitCard in a crowded market where larger platforms sell broader business software to fitness operators. Vagaro’s guide lists Mindbody and Acuity among common scheduling tools for trainers, while FitBudd markets branded apps, content delivery, progress tracking and payments to coaches, studios and gyms. (vagaro.com; fitbudd.com) The difference in FitCard’s message is scope. Its site centers on a shareable profile and checkout flow first, not a full operating system for a studio, and highlights QR-code sharing, Stripe security, 256-bit Secure Sockets Layer encryption, General Data Protection Regulation compliance and a 30-day money-back promise. (fitcard.co) The company has also been publishing a burst of content since April 1, 2026, including posts on booking software, digital business cards, payments, no-shows and client growth. Several of those posts are by Clyde Langley, the same name attached to the social promotion referenced in this story. (fitcard.co) FitCard’s own examples frame the product around a familiar problem for independent trainers: scattered links, manual scheduling and late payment collection. Whether that narrower “digital card” pitch breaks through will depend on whether trainers want a lighter tool than the all-in-one platforms already chasing the same business. (fitcard.co; vagaro.com; fitbudd.com)

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