Doechii’s Gaga collab blows up

Doechii and Lady Gaga’s first song together, “RUNWAY,” broke out online days after its April 10 release and turned a film-soundtrack drop into a fast-moving social hit. (universalmusic.ca) The track was first teased on April 6 in the final trailer for *The Devil Wears Prada 2*, and 20th Century Studios said the trailer used the original song “Runway” performed by Lady Gaga and Doechii. The studio’s official trailer says the film opens in theaters May 1. (variety.com) (video.disney.com) Universal Music Canada said “RUNWAY” is the first music released from the sequel’s soundtrack and the first collaboration between Gaga and Doechii. The label said the single was released on April 10 and credited Bruno Mars, Andrew Watt, Cirkut and D’Mile among the writers and producers. (universalmusic.ca) The pairing arrives after a year of public co-signs between the two artists. Billboard reported that Doechii presented Gaga with the Innovator Award at the 2025 iHeartRadio Music Awards, and Gaga later praised Doechii’s writing in comments to *British Vogue*. (billboard.com) (universalmusic.ca) The movie tie-in gives the single a bigger launchpad than a standard one-off release. Variety reported that Gaga also appears in *The Devil Wears Prada 2*, which brings back Meryl Streep, Anne Hathaway, Emily Blunt and Stanley Tucci from the 2006 original. (variety.com) (universalmusic.ca) The song’s title is also built into the film’s world. Billboard said “Runway” takes its name from the fictional fashion magazine at the center of the *Devil Wears Prada* films, where Miranda Priestly is editor in chief. (billboard.com) (variety.com) By Sunday, April 12, the online conversation around “RUNWAY” had moved beyond the trailer tease and into full release-week circulation, with fan clips and official posts pushing the collaboration across X and other social platforms. X’s public post pages show Doechii’s account as active and drawing six-figure view counts on recent posts, though the platform’s web preview did not reliably surface full engagement data for the specific “RUNWAY” post without login. (x.com) (doechii.lnk.to) The immediate next marker is simple: whether “RUNWAY” keeps traveling as a standalone pop release or settles back into its job as the song introducing *The Devil Wears Prada 2* before the film’s May 1 opening. (universalmusic.ca) (video.disney.com)