Drapers: buyers undeterred at CPHFW

Drapers reported on August 6 that buyers and brands attending CIFF and Copenhagen Fashion Week’s spring/summer 2027 season were largely pressing ahead with business despite higher overhead costs. The report was published as CIFF concluded its August 3-5 run at the Bella Center in Copenhagen and as Copenhagen Fashion Week continued its SS27 schedule through August 7. CIFF describes itself as a major biannual destination for the international fashion industry, while Copenhagen Fashion Week said its SS27 edition is part of the event’s 20th anniversary season. ### Which events are Drapers talking about in Copenhagen this week? CIFF took place from August 3 to August 5, 2026, at the Bella Center in Copenhagen, according to the trade fair’s website. The fair says it has grown from a regional trade show into an international fashion hub and lists brands including Timberland, Oakley, Maria Black and Palmes among exhibitors at this edition. Copenhagen Fashion Week said its SS27 season runs from August 3 to August 7, 2026, with an official program of 34 shows and presentations. (drapersonline.com) The organizer said the lineup includes returning brands such as By Malene Birger, Stine Goya, Mfpen, Marimekko and Alectra Rothschild/Masculina, alongside debuting labels including Almada Label and Yours Truly by Peter Jensen. (ciff.dk) ### What does “undeterred” mean in this case? Drapers said buyers and brands remained “undeterred” by rising overheads during the CIFF and CPHFW SS27 market week in Copenhagen. The trade publication framed that as continued commercial activity and resilient sentiment even as participants faced higher expenses. The available public materials from CIFF and Copenhagen Fashion Week do not set out those cost increases in detail, but both events were operating during a packed five-day market and runway calendar in the Danish capital. (copenhagenfashionweek.com) Copenhagen Fashion Week’s official schedule for Thursday alone listed shows, presentations, talks and brand events running from morning into late evening. ### How busy is the SS27 calendar around that business mood? (drapersonline.com) Copenhagen Fashion Week said the SS27 edition would host 34 shows and presentations across four days of runway programming. Cecilie Thorsmark, chief executive of Copenhagen Fashion Week, said in a May 29 announcement that the season would bring the organization’s “largest attendance yet to the city of Copenhagen.” (copenhagenfashionweek.com) The official schedule for August 6 included Marimekko, Solitude Studios, Nicklas Skovgaard and the International Guest Slot show by Collina Strada. The broader program also included talks, pop-ups and showroom events, underscoring that the week functions as both a trade and brand-marketing platform. ### Which brands and programs are giving the week its shape? Copenhagen Fashion Week said the SS27 lineup mixes established Nordic labels with newer names and international guests. (copenhagenfashionweek.com) The organizer highlighted By Malene Birger, Stine Goya, Mfpen and Marimekko among returning brands, and said Collina Strada would appear in the International Guest Slot supported by The Climate Pledge. (copenhagenfashionweek.com) The same announcement said the NEWTALENT program for SS27 includes Anne Sofie Madsen, Stem and Studio Constance, while Institution would show as the Zalando Visionary Award 2026 winner. Copenhagen Fashion Week also said all brands on the official show and presentation schedule had been screened against 19 minimum sustainability standards. (copenhagenfashionweek.com) ### What comes next after Drapers’ report? August 7 is the final day of Copenhagen Fashion Week’s SS27 edition, according to the organizer’s official schedule. CIFF has already closed its August 3-5 fair, while the runway calendar remains active in Copenhagen for one more day with the remaining shows, presentations and events listed on the official program. (copenhagenfashionweek.com 1) (copenhagenfashionweek.com 2)