Destination marathon bounce
The 28th Paphos Marathon drew about 4,500 runners from 66 nations, with over 55% of participants traveling internationally—TUI was the title sponsor, underlining the event’s tourism pull. (travelandtourworld.com) And London’s organizers are actively exploring a radical two‑day format for 2027 to handle demand after 1.13 million ballot entries for 2026, potentially opening the door to 100,000+ runners. ( )
TUI will serve as the event’s exclusive distribution and travel partner and has folded the Paphos race into its Mediterranean Marathon League alongside the TUI Rhodes and TUI Palma events. (travelandtourworld.com)) The weekend was scheduled across 7–8 March 2026, with a Saturday 5 km Sunset Run and an Expo before the main marathon, half‑marathon and 10 km races on Sunday. (cyprusmarathon.com)) Organisers promoted a coastal, largely flat 42.2 km course that starts near Aphrodite’s Birthplace, finishes at Paphos Medieval Fort and operates aid stations along the route, with live timing and results available on the event site. (cyprusmarathon.com)) London Marathon organisers are in advanced talks with stakeholders about staging the 2027 race across two days, and City Hall says it will work with partners to consider whether a weekend‑long event is possible. (telegraph.co.uk)) Media reports say the proposal under discussion would split competition across Saturday 24 and Sunday 25 April 2027 and stage elite men’s and women’s races on separate days to ease logistics. (timeout.com)) By way of recent context for the review, the 2025 London Marathon raised a world‑record £87.3 million for charity and set a Guinness World Record with 56,640 finishers. (londonmarathonevents.co.uk))
