Fitbit AI coach goes global
Fitbit rolled out an AI health coach across 31 countries in 29 languages and added VO2Max insights as part of that expansion. Social posts noted the global availability and framed the move as a step toward wearables offering broader health guidance. The announcement raises questions about how wearable-derived metrics will be used in consumer health coaching. (x.com)
Fitbit’s artificial intelligence health coach is expanding beyond its first test market, with a public preview now rolling out in 37 countries and 32 languages. (blog.google) Google said the expansion began April 9 for iPhone and Android users on both free and Premium Fitbit plans. The new markets include India, Japan, Brazil, Mexico, South Korea, Spain and 31 countries across Europe, Asia and the Americas. (blog.google) The same update adds VO2 Max to the coach experience, using Fitbit’s estimate of how much oxygen a person can use during hard exercise as a measure of cardio fitness. Google said the metric was previously labeled Cardio Fitness Score in Fitbit. (blog.google; blog.google) Fitbit introduced the coach as a Gemini-powered feature in August 2025 and opened a United States public preview for eligible Premium users in October 2025. Google said the tool was designed to answer health questions, build workout plans and adjust advice using Fitbit data such as sleep and activity. (blog.google; blog.google) The product has widened quickly in 2026. On March 31, Google opened parts of the public preview to users without a Premium subscription and added cycle tracking, mood logging, nutrition logging and water tracking. (blog.google) That shift moves Fitbit further from counting steps toward interpreting health data. Google’s help documentation says the coach uses information from paired Fitbit devices, user profiles and connected third-party apps to provide personalized guidance and proactive insights. (support.google.com; blog.google) Google has framed the coach as a health and wellness tool rather than a clinical service. In product and research posts, the company said the system is being built with user consent, scientific review and feedback during the preview period, and described generative artificial intelligence in the feature as experimental. (research.google; blog.google; blog.google) The rollout also lands as Google folds more health data into Fitbit. In March, the company said it was adding secure medical-record linking in the United States and improving sleep staging accuracy for public preview users by 15%. (blog.google) For Fitbit, the latest expansion means the coach is no longer a small United States pilot. It is becoming a broader test of whether wearable data, translated into plain-language advice, can keep users inside the Fitbit app for more of their daily health decisions. (blog.google; support.google.com)
