Predictstreet pitches blockchain

Predictstreet (ADIChain_) proposed a blockchain-based fan-engagement product for the 2026 World Cup that would blend predictions with viewing experiences to create interactive social activations. The pitch frames decentralized tech as a way to layer prediction-driven participation onto tournament viewing. (x.com)

FIFA has signed ADI Predictstreet as the first official prediction market partner for the 2026 World Cup, adding a blockchain-based forecasting layer to tournament viewing. (inside.fifa.com) FIFA announced the multi-year deal on April 2, 2026. The company said fans will be able to predict match results, tournament statistics, standout players and key moments using FIFA’s official historical data. (inside.fifa.com) A prediction market works more like a trading exchange than a sportsbook: participants take opposite views on an outcome, and prices move as collective sentiment changes. FIFA said ADI Predictstreet will also present its free-to-play bracket challenge for the tournament. (inside.fifa.com) The timing lines up with the biggest World Cup FIFA has ever staged. The 2026 men’s tournament will run from June 11 to July 19, 2026, with 48 teams, 104 matches and 16 host cities across Canada, Mexico and the United States. (fifa.com) That scale gives FIFA a huge test case for adding second-screen participation to live matches. In its announcement, FIFA said the product will be available globally through dedicated mobile and desktop apps during the World Cup. (inside.fifa.com) ADI Predictstreet’s parent ecosystem says the platform is the first consumer-facing application on ADI Chain, the blockchain network behind the product. Company statements said the system uses compliance-focused infrastructure and real-time monitoring tools. (theblock.co) FIFA said the World Cup-related activity will sit inside its regulatory and integrity framework, including real-time monitoring for suspicious trading activity and information-sharing systems. Those controls address a central risk in prediction products tied to live sports: market abuse and match-integrity concerns. (inside.fifa.com) ADI’s backers have also emphasized security credentials around the chain itself. The ADI Foundation said OpenZeppelin reviewed the token infrastructure and chain architecture, and ADI promotional materials said Hacken also audited parts of the stack. (adi.foundation) (markets.businessinsider.com) Licensing and market access remain the practical questions. Trade publication iGaming Business reported last week that Gibraltar licensed its first prediction market operator, while outside coverage identified Predict Street as holding a Gibraltar betting intermediary license ahead of launch. (igamingbusiness.com) (casino.org) FIFA’s deal creates a new commercial category just as sports leagues and event owners are testing more interactive products around live rights. By kickoff in June 2026, the question will be whether fans treat prediction markets as a side game — or as part of how they watch the World Cup itself. (inside.fifa.com)

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