Google adds booking to Search

Google has started letting people in the United Kingdom book restaurant tables directly inside AI Mode in Search, turning search results into completed reservations. (blog.google) Google said on April 10 that the feature is live in the United Kingdom “this week” and works inside AI Mode, the company’s experimental search experience in Search Labs. Users can ask for a table by date, time, group size, dietary needs, location, and other preferences, and Google’s system will handle the booking flow in a few steps. (blog.google) Google tied the launch to a broader “agentic capabilities” push in AI Mode, its term for tools that do tasks instead of only returning links or summaries. Google’s Search Help pages now list restaurant reservations, event tickets, and beauty and wellness appointments as examples of things AI Mode can help users get done. (support.google.com) AI Mode itself only reached the United Kingdom in August 2025, when Google rolled it out as a tab in Search results and in the Google app on Android and iOS. At that launch, Google said the product used a custom version of Gemini 2.5 to answer multi-part questions and follow-up queries that previously required several searches. (blog.google) The restaurant-booking feature extends a model Google had already previewed in the United States. In September 2025, Google said restaurant reservations were part of an AI Mode experiment available to Google AI Ultra subscribers in the United States through Labs. (blog.google) Google framed the United Kingdom launch around rising dining-planning demand, saying Google Trends data shows searches for “when to book a table” are up 140% this year. The company said people are using Search for more detailed requests, including restaurants that fit group size, dietary restrictions, and occasion. (blog.google) The company is also still warning users that AI Mode is experimental. Google’s help documentation says AI responses can include mistakes and tells users to use the thumbs up and thumbs down tools to send feedback as the product changes. (support.google.com) That leaves Google pushing two ideas at once: AI Mode as a search interface for complex questions, and AI Mode as a booking layer that completes transactions. The restaurant table is a small purchase, but it is also a test of whether users will trust Search to act on their behalf. (blog.google)