India Launches Major AI Film Studio
Abundantia Entertainment partnered with InVideo to launch a dedicated AI-driven film studio with an investment of INR100 crores ($11 million USD), described as India's largest structured commitment to AI-powered filmmaking. The collaboration aims to leverage cutting-edge AI to transform filmmaking processes, signaling the convergence of science fiction and AI innovation in cinema.
- The joint venture plans to develop and produce a slate of five AI-powered films over the next three years. - Abundantia Entertainment had previously established a dedicated AI division named aiON, which is already developing India's first AI-generated Hindi feature film, *Chiranjeevi Hanuman*, scheduled for release in 2026. - The announcement took place at the India AI Film Festival, an event hosted by InVideo and sponsored by technology giant Nvidia at the Qutb Minar in New Delhi. - Abundantia Entertainment was founded in 2013 by Vikram Malhotra, the former COO of Viacom18 Motion Pictures, and has a track record of producing successful films such as *Airlift*, *Sherni*, and *Toilet – Ek Prem Katha*. - Technology partner InVideo is a global platform operating in over 190 countries with more than 50 million users and has raised over $50 million in funding to date. - The collaboration's stated purpose is to use AI as a creative enhancer to compress pre-production timelines and speed up visualization, not to replace human filmmakers. - The Indian film industry is already using AI for specific tasks; director M.G. Srinivas used AI voice cloning for the film *Ghost*, and other filmmakers use it for storyboarding and concept art. - A survey of Indian cinema professionals indicated that 85% endorsed AI, with 75% reporting that it shortened production timelines by an average of 30%.
