Devil Wears Prada 2 tops box office

Movie theaters got a real jolt this weekend — and it came from a fashion sequel. “The Devil Wears Prada 2” opened to $77 million domestic and $233.6 (deadline.com)tters because Hollywood has spent the last few years leaning hard on superheroes, horror, and male-skewing action to start summer. This one showed there(thewaltdisneycompany.com)power actually connect. (deadline.com) (thewrap.com)o-mid $70 millions domestically, and it finished with one of the strongest global starts for a U.S. studio title this year. In North America alone, it earned more in one weekend than the original 2006 film made in its entire opening frame by a very wide margin. (deadline.com) ### Where did the money come from? A lot of it came from overseas. The film made $156.6 million internationally across 51 markets, which means roughly two-thirds of the op(deadline.com)this wasn’t just millennial nostalgia in one market — the brand traveled. (thewaltdisneycompany.com) ### Why are people treating this as a bigger signal? Because the genre mix matters. A sequel built around Meryl Streep, Anne Hathaway, Emily Blunt, and Stanley Tucci is not the usual “save the summer(deadline.com)pen like an event movie when the hook is clear and the cast is familiar. That’s the part studios will notice. (thewaltdisneycompany.com) ### Did it help the overall box office? It did — a lot. The full domestic weekend reached about $174 million, up 19% from the compara(thewaltdisneycompany.com) but “Prada 2” was the engine. Basically, one breakout opener changed the tone of the whole market. (thewrap.com) ### How does it compare with last year’s kickoff? It opened just ahead of last year’s summer-launch benchmark, “Thunderbolts*,” which started with $74.3 million domestic and about $160 million glo(thewaltdisneycompany.com)t just win the weekend, it outperformed the recent template for what a summer starter is supposed to look like. (thewrap.com) ### Does this mean it’s headed for a huge final run? Probably, but there’s a catch. Opening weekends are momen(thewrap.com)top the inflation-adjusted theatrical run of the first film. So the debut was excellent, but the long game still depends on holds over the next few weeks. (thewrap.com) ### Why does that matter to studios? Because this is the kind of result that changes greenlight math. If a star-led sequel for adults can open(thewrap.com)effects-heavy action title. One hit won’t rewrite the business overnight — but it absolutely gives executives a new data point they’ve wanted. (variety.com) ### Bottom line “The Devil Wears Prada 2” didn’t just top the box office. It reopened an argument Hollywood (thewrap.com)nment. This weekend, the answer looked like yes.