Forbes: GTA 6 $69.99 price rumor resurfaces

Forbes reported on May 18 that a $69.99 standard-edition price rumor for Grand Theft Auto VI had resurfaced across social posts, retailer chatter and fan discussion. The report did not cite a confirmation from Rockstar Games, and Rockstar’s official Grand Theft Auto VI page does not list a price. Rockstar has confirmed that the game is due on November 19, 2026, giving fans a fixed release date but not a launch price. ### Where did the $69.99 number come from? Forbes said on May 18 that “price leaks” had flooded social media and that a $69.99 standard edition kept surfacing across UK retailers and related online discussion. The piece presented the figure as recurring chatter rather than a published price from Rockstar. (forbes.com) The rumor has circulated alongside claims about pre-orders, multiple editions and early access. Vice, citing leak claims tied to the same broader rumor cycle, reported that alleged edition pricing and early-access details were being discussed online, while describing them as leak claims rather than confirmed product information. (forbes.com) ### Has Rockstar or Take-Two actually confirmed a price? Rockstar Games has not posted a standard-edition price on the official Grand Theft Auto VI website. The company’s live product page focuses on the setting, characters and Trailer 2, but it does not show a purchase price. Rockstar’s November 6, 2025 Newswire post confirmed only that Grand Theft Auto VI is scheduled to launch on Thursday, November 19, 2026. (vice.com) That announcement addressed timing and the delay, not pricing, editions or pre-order terms. ### Why are fans treating the rumor seriously? (rockstargames.com) Grand Theft Auto VI has been the subject of repeated pre-order and release-date speculation in May. Forbes reported on May 14 that a verified Best Buy affiliate email pointed to pre-orders going live on May 18, though that report also framed the situation as part of a leak-heavy information cycle. (rockstargames.com) Take-Two Interactive CEO Strauss Zelnick has separately reaffirmed the November 19, 2026 release timing in recent coverage, which has kept attention on when the marketing rollout will expand. That has left fans parsing retailer listings, email screenshots and social posts for clues about editions and pricing. (forbes.com) ### Does $69.99 fit the current console market? The $69.99 figure matches the standard list price that has become common for many new big-budget console releases in the current generation. Forbes’ framing was that the number was plausible enough to keep resurfacing, but the publication urged readers to separate plausibility from confirmation. (msn.com) Screen Rant reported this week that some fans had feared a much higher launch price, including $100 speculation, and that newer leak talk had narrowed discussion back toward a lower range. That helps explain why a $69.99 rumor has gained traction even without an official announcement. ### What should readers watch next? Rockstar’s official website remains the clearest place to watch for a confirmed price, edition breakdown or pre-order date. (forbes.com) As of May 20, 2026, the site lists Grand Theft Auto VI, Trailer 2 and the November 19, 2026 release date, but no retail pricing. Any formal update would also be expected to come through Rockstar Games or parent company Take-Two Interactive. (screenrant.com) Until then, the $69.99 figure remains a rumor that has been widely repeated but not officially published by the companies selling the game. (forbes.com) (rockstargames.com)