OpenAI launches $100 ChatGPT tier
OpenAI rolled out a new $100-per-month ChatGPT plan aimed at heavy users and developers, with India called out as a target market in coverage. ( ). Reporters describe the tier as designed for working developers and power users. (indianexpress.com).
OpenAI has added a new $100-a-month ChatGPT Pro plan, creating a middle tier between its $20 Plus subscription and its $200 Pro offering. (openai.com) OpenAI said the new plan is “built for real projects” and gives users 5 times more Codex usage than Plus, with higher limits for longer coding sessions inside ChatGPT. (openai.com) The company announced the change on April 9, 2026, in its developer community forum, where it said the new tier is meant to support “the growing use of Codex.” OpenAI said the $200 Pro plan still offers materially higher limits beyond an introductory bonus period. (openai.com) Codex is OpenAI’s coding agent inside ChatGPT, aimed at software work that can run longer than a quick prompt. OpenAI’s help page says Plus is for lighter use, while the new $100 plan is for people running heavier, ongoing projects. (openai.com) The new tier fills a pricing gap that had opened as OpenAI expanded ChatGPT into a stack of consumer and workplace plans. OpenAI’s pricing page lists paid options including Plus at $20 per month, Pro at $100 per month, Business at $20 per user per month billed annually or $25 monthly, and Enterprise with custom pricing. (openai.com) Indian coverage singled out India as a target market, with The Times of India reporting local pricing of Rs 10,699 per month. Indian Express said the plan is aimed at users who rely on ChatGPT for regular, intensive work, especially coding. (timesofindia.indiatimes.com) (indianexpress.com) The move also lands as OpenAI keeps adding more ways to package Codex for teams. On April 2, 2026, OpenAI said ChatGPT Business and ChatGPT Enterprise gained a new Codex-only seat type under flexible pricing. (openai.com) Outside coverage framed the new tier as a direct response to the market for developer-focused artificial intelligence tools. VentureBeat reported OpenAI was trying to attract more developers and “vibe coders” as competition with Anthropic intensifies. (venturebeat.com) For OpenAI, the immediate change is simple: users who found $20 too tight and $200 too steep now have a $100 option built around heavier coding workloads. (openai.com)
