Sandals on TODAY Show

NBC’s TODAY with Jenna & Sheinelle broadcast live from Sandals Dunn’s River in Ocho Rios on March 26–27, 2026. (prnewswire.com) The on‑air giveaway awarded a five‑day, four‑night all‑inclusive stay at Sandals Dunn’s River with round‑trip airfare provided by the Jamaica Tourist Board; entries required a short video submission at jennaandsheinelle.com. (prnewswire.com) Sandals Dunn’s River lists 12 specialty restaurants, nine bars, five pools and two river pools, in‑room minibars and up to two free dives per day for certified divers on its official resort page. (sandals.com) The resort reopened after a top‑to‑bottom reimagining as a 260‑room Sandals 2.0 property during a relaunch that began in mid‑2023. (travelweek.ca) TODAY’s national audience recently averaged about 3.25 million total viewers and roughly 660,000 adults 25–54 for the week of March 2, 2026, providing a benchmark for the scale of exposure the March broadcasts delivered. (archyde.com) Jamaica’s Minister of Tourism, Hon. Edmund Bartlett, greeted the hosts on March 25, and the Ocho Rios tapings featured appearances by Orville “Shaggy” Burrell and actress Sheryl Lee Ralph. (jamaicaobserver.com) Sandals Resorts and the Jamaica Tourist Board co‑sponsored the shows as a destination promotion tied to showcasing Ocho Rios and Sandals Dunn’s River to a U.S. morning‑show audience. (prnewswire.com) Separately, Sandals announced a $200 million investment to upgrade several Jamaica resorts under its Sandals 2.0 vision, a capital plan the company says will fund accommodations, pools and culinary enhancements across its Jamaican properties. (travelweekly.com)