TikTok passes 6 billion saves

TikTok said on April 24 that its Add to Music App feature was used to save more than 6 billion tracks to premium streaming services in the last 12 months. (newsroom.tiktok.com) The tool lets users tap a song inside TikTok and send it directly to a linked streaming service, including Spotify, Apple Music and Amazon Music. TikTok said the feature rolled out worldwide in 2024. (newsroom.tiktok.com) (musicbusinessworldwide.com) TikTok said those 6 billion saves turned into “many, many billions more streams” in repeat listening across streaming platforms. The company tied that activity to chart gains, sustained listening and royalty payments for artists and rightsholders. (newsroom.tiktok.com) The number marks a sharp increase from February 13, 2025, when TikTok and Luminate said Add to Music App had generated more than 1 billion track saves since its 2024 rollout. (newsroom.tiktok.com) That earlier report also said U.S. music listeners who use TikTok are 68% more likely to pay for a music-streaming subscription than the U.S. general population. It said TikTok users in the U.S. spend 46% more money on music each month than the average U.S. music listener. (newsroom.tiktok.com) TikTok used the announcement to publish a global ranking of the 20 most-saved tracks through Add to Music App over the past year. The No. 1 song was “Die On This Hill” by SIENNA SPIRO. (newsroom.tiktok.com) TikTok said “Die On This Hill” was used in more than 6 million creations and generated 16 billion video views on the platform. The company said the track later reached more than 385 million Spotify streams, No. 9 on the UK Official Singles Chart and No. 19 on the Billboard Hot 100. (newsroom.tiktok.com) The company has been expanding the feature’s distribution partners as it tries to prove that discovery on TikTok can be measured outside the app. In July 2025, TikTok added YouTube Music after earlier integrations with Deezer, SoundCloud and Anghami. (musicbusinessworldwide.com) TikTok’s latest number is still the company’s own accounting, not an independently audited industry total. But it gives the clearest picture yet of how a tap inside a short-video app can turn into a save, then a stream, on a paid music service. (newsroom.tiktok.com)