Bookstorm: Nigeria’s push
An illustration initiative called Bookstorm — profiled April 10 — grew from a partnership with the Bologna fair and now aims to support children’s books that reflect Nigerian cultures, realities, and dreams, strengthening local publishing pipelines. That project is practical: it’s about building illustrated books rooted in place rather than importing styles that don’t fit local stories. (publishingperspectives.com)
Nigeria is trying to fix a children’s book problem that most readers never see: too many books sold to Nigerian kids are imported, and too many pictures inside them are built for someone else’s streets, clothes, food, and family life. Bookstorm, a project profiled on April 10, says it wants 100 new Nigerian children’s books in print by 2027. (publishingperspectives.com) The project grew out of a link with the Bologna Children’s Book Fair, the Italian trade fair that calls itself the world’s leading event for children’s publishing and draws more than 30,000 participants. Nigeria is using that global fair less as a showroom and more as a pipeline builder. (bolognachildrensbookfair.com) (bolognaconventionbureau.it) Bookstorm was officially introduced at the Bologna Children’s Book Fair in 2024 by writer and publisher Lola Shoneyin. The plan is not just to celebrate Nigerian stories abroad, but to train the people who make them at home. (bookbuzzfoundation.org) That training piece is the whole point. Bookstorm says it is building “comprehensive training” for writers and illustrators so Nigerians can produce children’s books that are culturally relevant, instead of depending on visual styles copied from markets with different childhoods. (bookbuzzfoundation.org) (bookstorm.ng) The target is unusually concrete: 100 culturally significant books by 2027. Ouida Books, Shoneyin’s publishing house, is the publisher attached to that goal in the April 10 report. (bookstorm.ng) (publishingperspectives.com) Bookstorm is also trying to widen the talent pool before the books are made. Its Lagos Illustration Fair Initiative, described on the project site as the first of its kind on the African continent, was set up for 45 Nigerian artists and illustrators who want to work in children’s illustration, with workshops, panel discussions, live drawing, and portfolio clinics in Lagos from September 18 to 20, 2025. (bookstorm.ng) The funding mix shows this is not a hobby project. Publishing Perspectives says support comes from the European Union, Sterling Bank, Book Buzz Foundation, and the International Board on Books for Young People Africa, while a Nigeria development dashboard lists a European Union-linked BookStorm activity aimed at building capacity among youth and women to produce culturally relevant picture books. (publishingperspectives.com) (ndcd.ng) (bookbuzzfoundation.org) The bigger bet is that illustration is not decoration but infrastructure. If a country has trained illustrators, trained writers, a publisher ready to print, and backers willing to fund the work, it can stop treating local children’s books as one-off passion projects and start treating them as a real publishing category. (publishingperspectives.com) (bookstorm.ng) That is why this story showed up at Bologna in the first place. The fair is where rights deals, illustrator discovery, and children’s publishing trends meet, and Nigeria’s push is to arrive there with books rooted in Nigerian realities rather than with another request to import what already exists elsewhere. (bolognachildrensbookfair.com) (publishingperspectives.com)