Dreame previews devices with Steve Wozniak

- Dreame used its April 27-30 DREAME NEXT event in San Francisco to jump beyond vacuums, unveiling smartphones, smart-home gear, and a concept rocket car. - Steve Wozniak appeared on April 29 as Dreame launched AURORA NEX and AURORA LUX phones, while touting 100-plus “first-in-industry” technologies. - It matters because Dreame is testing whether an appliance brand can become a full consumer-tech ecosystem in the U.S.

Dreame makes robot vacuums and hair dryers. That is the category most people know. But at its DREAME NEXT event in San Francisco from April 27 to April 30, the company tried to present itself as something much bigger — basically a full-stack consumer-tech brand with ambitions that now stretch from kitchens to phones to cars. (prnewswire.com) ### Wait — what did Dreame actually announce? The short version is that Dreame turned one launch event into five. It split the show into “Drive Next,” “Living Next,” “Connect Next,” “Self Next,” and “Humanity Next,” then used that structure to preview smart mobility, home appliances, personal devices, personal care, and longer-term research plans. The point was not one hero gadget. The point was the ecosystem itself. (prnewswire.com) ### Why was Steve Wozniak there? Wozniak showed up during the “Connect Next” segment on April 29, when Dreame officially launched two smartphones — the AURORA NEX and AURORA LUX. He joined Dreame executive Chang Xinwei for an onstage conversation abo(prnewswire.com)n outside the appliance aisle. (prnewswire.com) ### What is unusual about the phones? Dreame says the AURORA NEX uses modular hardware, which means users can physically swap in add-on parts instead of living with one sealed slab forever. The examples Dreame highlighted were a stabilized action camer(prnewswire.com)OS 1.0” system built around proactive assistance rather than just app launching. (prnewswire.com) ### And yes, what is the deal with the rocket car? Turns out Dreame did in fact show a concept vehicle called the Nebula NEXT 01 JET Edition. The company describes it as a rocket-powered vehicle with a 2,160-line LiDAR system, and it tied that reveal t(prnewswire.com) the car becomes a real commercial product is another question entirely. (prnewswire.com) ### Was there real home tech here too? Yes — and this is probably the part closest to Dreame’s current business. The company showed refrigerators, air conditioners, TVs, laundry systems, and robot vacuums, including a refrigerator with a built-in (prnewswire.com)ment that the same core technologies can be reused across categories. (prnewswire.com) ### Why make such a sprawling pitch now? Because Dreame is no longer acting like a niche appliance maker. The company said overseas revenue made up nearly 80% of sales in 2025, North America revenue grew 189% year over year in 2025, and its produc(prnewswire.com)customers into a wider hardware universe. (prnewswire.com) ### Is this a real strategy or just event theater? Probably both. Digital Trends framed the show as Dreame trying to “kit you out” with everything from a smart ring to a sports car, which captures the vibe pretty well. But underneath the spectacle is(prnewswire.com)nd services reinforce each other if customers buy the story. (digitaltrends.com) ### So what should you take from this? The important news is not that Dreame had one weird car concept or one celebrity guest. It is that Dreame used a U.S. stage to argue it can become the next kind of hardware company — one that starts with cleaning devices and ends up selling a whole connected lifestyle. That is an ambitious leap. It is also the kind of leap that only works if the(digitaltrends.com)uyers decide Dreame belongs in more than one room of the house. (prnewswire.com)

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