Brickell Arch Debuts

Brickell Arch, A Luxury Collection Hotel, has opened in Miami as a repositioned expression of high-end hospitality under HEI Hotels & Resorts. The launch is framed as a redefinition of luxury in Brickell with brand backing from a sizable U.S. operator. (morningstar.com)

Brickell Arch has opened in Miami as a Marriott Luxury Collection hotel, replacing the Hotel AKA Brickell flag at 1395 Brickell Avenue. (businesswire.com) The 201-room property officially joined Marriott Bonvoy’s Luxury Collection on April 14, 2026, with HEI Hotels & Resorts taking over day-to-day management. (businesswire.com) (hotelmanagement.net) The owner, Electra America Hospitality Group, said the hotel has undergone a $16 million redesign since its 2021 acquisition. Marriott’s booking page says the overhaul was led by Gabellini Sheppard Associates. (hotelmanagement.net) (marriott.com) The relaunch puts a newly renovated tower into Brickell at a moment when Miami’s luxury hotel market is still expanding and reshuffling. On April 13, demolition crews imploded the former Mandarin Oriental on Brickell Key to clear the site for a new hotel-and-condo project. (apnews.com) (nbcmiami.com) For Marriott, the opening adds another South Florida address to The Luxury Collection, a brand built around independent high-end hotels rather than standardized luxury towers. Marriott says the Brickell Arch property overlooks Biscayne Bay and includes an elevated sky lounge, rooftop pool terrace, spa and meeting space. (marriott.com) (businesswire.com) For HEI Hotels & Resorts, the deal extends the reach of one of the larger U.S. hotel operators into another marquee Miami asset. HEI says its portfolio spans luxury, upper-upscale and upscale hotels and resorts across the United States. (heihotels.com) (hotelmanagement.net) The building has changed identities before. It previously operated as Conrad Miami, then became Hotel AKA Brickell after Electra America Hospitality Group bought it, and now carries the Brickell Arch name tied to the tower’s signature exterior arch. (hotelmanagement.net) (marriott.com) The immediate test is whether a renovated 201-room tower with a global loyalty brand can win share in a district where luxury supply is rising. For now, Brickell Arch is betting that a familiar skyline profile and a new Marriott flag are enough to reset the property’s place in Miami. (businesswire.com) (marriott.com)

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