Nekko Pick a Cat Card event Big C

Nekko Cat Food said in a September 7 social-media post that it held a “Pick a Cat Card” event at Big C Pet Fair 2026 with celebrity guest Jimmy Sea, adding another branded fan activation to Thailand’s pet-retail event circuit. The post showed Jimmy Sea at the Nekko booth posing for photos, interacting with attendees and appearing alongside event signage and branded materials. Nekko described the event as successful in the post, but did not disclose attendance, sales or giveaway totals. ### Which parts of the event can actually be verified? Nekko’s September 7 post is the clearest direct evidence that the event took place and that Jimmy Sea appeared at the booth. The images in the post show booth branding for Nekko and Big C Pet Fair 2026, plus fan-photo moments and card-style promotional materials tied to the “Pick a Cat Card” name. The social post also framed the event as a success, though that characterization came from the company itself. (foodinnova.co.th) A YouTube video published two days ago also referred to a “NEKKO PICK A CAT CARD Event” and showed Jimmy at the appearance, providing secondary confirmation that the activation generated fan-recorded and reposted footage online. The video title referred to “Jimmy & Avocean,” though Nekko’s own post centered on Jimmy Sea. ### Who is Nekko, and how is Big C connected? Food Innova Trading and Service Co. lists Nekko as one of its pet-food brands and says its products are distributed through major Thai retail channels including Big C Supercenter. (foodinnova.co.th) The company says it was established in 2012 and distributes multiple dog and cat food brands in Thailand and overseas markets. Big C’s retail site also lists Nekko wet cat food products for sale, which helps explain the commercial tie-in behind a booth event at a Big C-branded pet fair. (youtube.com) The available product pages do not mention the event, but they do show Nekko as an active retail brand on the chain’s platform. ### Why was Jimmy Sea at a cat-food booth? (foodinnova.co.th) Jimmy Sea’s official fan-tracking site lists him as an actor with series credits including “Vice Versa,” “Last Twilight” and “My Magic Prophecy.” The site’s events section indicates an established pattern of public appearances and fan events, though it does not currently provide a detailed public listing for this Nekko activation. The September 7 Nekko post and subsequent fan videos indicate Jimmy Sea was the named guest used to draw traffic and photos at the booth. (bigc.co.th) Neither Nekko nor Jimmy Sea’s official site, based on the material reviewed, disclosed commercial terms, campaign length or whether the appearance is part of a longer endorsement arrangement. ### What did people at the booth appear to do? (jimmysea.com) Photos from Nekko’s post showed attendees lining up for pictures, holding branded materials and taking part in the “Pick a Cat Card” activity. The company’s wording and visuals suggest a consumer-engagement format built around fan interaction rather than a product launch or formal corporate announcement. Fan-posted video clips circulating online also focused on stage-side or booth-side moments, including Jimmy Sea interacting playfully during the event. (youtube.com) Those clips add texture to the appearance, but they do not provide independently verified turnout figures or official event metrics. ### What comes next after this appearance? Food Innova’s website continues to position Nekko as a mass-retail cat-food brand sold through chains including Big C, suggesting the event fits into its broader in-store marketing strategy. (foodinnova.co.th) Nekko has not, in the material reviewed, announced a follow-up date, another “Pick a Cat Card” stop or a separate Jimmy Sea appearance tied to the campaign. (youtube.com) Jimmy Sea’s events page remains the most obvious place to watch for future public appearances, while Nekko’s social channels are likely to carry any recap posts or additional booth-event announcements linked to Big C or other retail partners. (jimmysea.com) (foodinnova.co.th)