AI Adoption Platform Guidde Raises $50M

Guidde, an AI-powered digital adoption platform, has raised $50 million in a new funding round. The company focuses on teaching employees how to use complex AI tools and training AI agents to automate internal business workflows.

- The Series B funding round was led by PSG Equity, a growth equity firm that partners with software and technology-enabled services companies. - Guidde was founded in 2020 by CEO Yoav Einav and CPO Dan Sahar. - The platform utilizes generative AI to automatically create step-by-step video guides from screen recordings, complete with AI-generated voiceovers in various languages, aiming to reduce documentation time significantly. - Guidde's technology is designed to be delivered directly within applications, a feature they call "Guidde Broadcast," which aims to personalize and automate digital adoption for enterprise clients. - The company reports serving over 100,000 users across 2,000 organizations, with a client list that includes major enterprises like Siemens Energy, Carta, and Nasdaq. - With this funding, Guidde plans to further develop its autonomous AI capabilities and expand its global market presence and sales teams. - The company competes in the digital adoption market, positioning itself against players like WalkMe, which was acquired by SAP. - As of early 2025, prior to this funding round, Guidde's total funding was $30.6 million, and it had a valuation of $74.0 million.

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