Global Video Game Market to Exceed $593B by 2031
A new market analysis from Mordor Intelligence projects the global video game market will surpass $593 billion by 2031. The growth is reportedly driven by mobile gaming adoption, AI in development, and a 26% compound annual growth rate in the cloud gaming sector.
- The global video game market was valued at approximately $274.63 billion in 2024 and is projected to reach over $721 billion by 2034. The Asia-Pacific region currently holds the largest market share, accounting for over 55% of global revenue. - Mobile gaming is the fastest-growing segment and is expected to have the largest revenue share, hitting $164 billion in 2024. This growth is driven by widespread smartphone adoption and the increasing power of mobile hardware. - A 2025 survey revealed that 87% of game developers are now using AI agents in their workflows. Among AI adopters, 64% use it for developing non-player characters (NPCs) and 56% for worldbuilding. - The cloud gaming market, a key growth driver, features major tech companies like NVIDIA, Microsoft, Amazon, and Sony as prominent players. This sector's expansion is closely tied to the rollout of 5G technology, which reduces latency. - For indie developers, financial success varies widely; while the median lifetime revenue for an indie game on Steam is around $4,000, the top 1% of indie games earn over $7 million. Successful indie developers on Steam have often released 4-5 games on average. - Among publicly available game engines, Unity is the most used for the number of games released, though the number of games made with the open-source Godot engine grew by 69% in a recent year-over-year comparison. AAA studios, however, often prefer to use their own proprietary in-house engines. - In 2023, digital sales accounted for 95.4% of the video game market's $184.3 billion revenue. On PC, digital sales made up 99% of the total, while for consoles, it was 84%.