Retailers Launch Outdoor Furniture Sales
Several retailers are rolling out new collections and sales for outdoor living spaces. West Elm has launched its Presidents’ Day sale with discounts up to 60% on furniture and outdoor items. Concurrently, Room & Board is debuting its new modern outdoor dining tables, chairs, and weatherproof pillows during its "New Arrivals Weekend" from February 14-16, offering free in-store design assistance.
- The global outdoor furniture market is projected to grow from $52.96 billion in 2025 to $55.34 billion in 2026. In the U.S., the market is expected to reach $7.41 billion in 2026, with North America accounting for about 38% of the global market share. - A significant driver for the market is the home improvement sector; U.S. spending on home renovation was projected to reach $485 billion by 2024. The demand for outdoor furniture is also closely linked to the housing market, with a forecasted 13% rise in home sales for 2026 expected to fuel furnishing sales. - Key industry trends for 2026 include a strong consumer preference for sustainable materials, such as reclaimed wood and recycled plastics, and modular designs that offer flexibility for various spaces and occasions. - The integration of technology is an emerging trend, with "smart" furniture designs incorporating features like built-in charging ports and solar-powered lighting. - While new collections typically launch in the spring, the peak buying season for outdoor furniture is between March and June. However, consumers often find the steepest discounts in late August and September as retailers clear out seasonal inventory. - The market is considered fragmented, with major players such as IKEA, Ashley Furniture Industries, and Brown Jordan International collectively holding between 10% and 15% of the market share. - Residential applications account for the majority of demand, representing about 57% of the market, driven by the consumer trend of treating patios and decks as extensions of their indoor living space. - In terms of materials, wood holds a dominant position in the U.S. market, accounting for a 51.36% share in 2025, while metal is the fastest-growing material segment.
