Spotify changes logo, launches 'Spotify 20' feature

Spotify rolled out a temporary disco-ball version of its app icon and a new retrospective feature as part of its 20th-anniversary campaign in May 2026. The company said on May 12 that “Spotify 20: Your Party of the Year(s)” is a mobile-only in-app experience built around users’ full listening history. The feature surfaced just days before a wave of social-media complaints about the new icon. By May 17, Spotify said the regular app icon would return the following week. ### What exactly did Spotify launch? Spotify said on May 12 that “Your Party of the Year(s)” gives users a personalized look back at their listening history using data the company had not previously shown in this format. The experience includes a user’s first day on Spotify, first streamed song, all-time most-streamed artist and total number of unique songs listened to, according to Spotify’s newsroom post. (newsroom.spotify.com) The same Spotify post said the feature also creates an “All-Time Top Songs Playlist” with 120 tracks and visible play counts. Spotify said each part of the experience ends with a share card that users can save or post to social platforms. ### Where can people find it? Spotify said the feature is available only on mobile devices across 144 markets and in 16 languages. (newsroom.spotify.com) The company told users they can open the Spotify app and search for “Spotify 20” or “Party of the Year(s),” or go to Spotify’s anniversary page on mobile to start the experience. Yahoo News UK, citing the campaign rollout on May 15, reported that the in-app feature was tied directly to Spotify’s broader 20th-anniversary push. (newsroom.spotify.com) That report also described the icon change as temporary rather than a permanent brand redesign. ### Why did the app icon suddenly look different? Spotify said in its May 12 newsroom post that users would “for a limited time” see a green disco-ball version of the logo on mobile as part of the anniversary celebration. (newsroom.spotify.com) The company linked the visual change to the same Spotify 20 hub that houses anniversary playlists and other campaign material. (uk.news.yahoo.com) Variety reported on May 15 that a Spotify representative confirmed the disco-ball icon was created for the company’s 20th anniversary celebration. The report said the redesign appeared on users’ phones after app updates and kept Spotify’s familiar curved lines inside the new mirrored look. ### How did users react? (newsroom.spotify.com) Yahoo News UK reported on May 15 that reactions online were split. The outlet cited posts from users who said they liked the design, alongside others who said they initially thought the app had glitched or called the icon an “awful design choice.” Android Authority reported on May 18 that the icon “wasn't exactly a hit,” reflecting the backlash that spread across social media after the redesign appeared. (variety.com) Other reports, including from The Independent and Variety, also described criticism from users who wanted the old icon back. ### Is the disco-ball logo permanent? (uk.news.yahoo.com) Spotify said on X on May 17 that the change was temporary. In a post quoted by multiple outlets, the company wrote: “Alright, we know glitter is not for everyone. Our temp glow up ends soon. Your regularly scheduled Spotify icon returns next week.” 9to5Mac and Android Authority reported on May 18 that Spotify had confirmed the classic logo would return soon, after users asked whether the redesign was permanent. (androidauthority.com) Those reports said the company framed the icon as a short-lived anniversary treatment rather than a lasting logo overhaul. ### What comes next in the anniversary campaign? (newsbytesapp.com) Spotify’s anniversary hub says the company is continuing its “Spotify 20” campaign with additional features and editorial packages, including playlists and data drops tied to two decades of listening. The “Your Party of the Year(s)” experience remains live on mobile, and Spotify said users can still access it by searching inside the app or through its Spotify 20 page. (newsroom.spotify.com) (9to5mac.com)