OpenAI cuts ChatGPT Pro pricing

OpenAI has added a new $100-a-month ChatGPT Pro plan, cutting the entry price for its Pro tier in half. (openai.com) The company said on April 9 that the new plan keeps the same core Pro features while lowering usage limits versus the existing $200 Pro plan. OpenAI said the $100 tier gives users 5 times the usage of ChatGPT Plus, while the $200 tier gives 20 times the usage of Plus. (openai.com) OpenAI said the new tier is aimed at heavier Codex users, with 5 times more Codex usage than Plus and a temporary boost to 10 times more usage through May 31. The company said subscribers can switch between the $100 and $200 Pro plans from the Settings menu. (openai.com) Codex is OpenAI’s coding tool inside ChatGPT, and the company has been changing how it charges for that work. OpenAI said on April 2 it moved Codex pricing from per-message limits to API-style token usage for Plus, Pro, Business, and new Enterprise plans. (openai.com) The pricing change lands as OpenAI and Anthropic push harder into business accounts with lower-priced tiers and more controls for large organizations. SiliconANGLE reported on April 9 that both companies were adjusting pricing and product packaging to compete for enterprise customers. (siliconangle.com) TechCrunch reported that OpenAI’s new $100 tier was built to challenge Anthropic’s long-standing $100 monthly Claude offering. Lifehacker separately described the move as a direct shot at Anthropic on price. (techcrunch.com, lifehacker.com) OpenAI’s older Pro launch in December 2024 set the plan at $200 a month and framed it as a compute-heavy subscription for users who needed more access than Plus. That original launch included unlimited access to several models and a higher-compute “pro mode” for harder questions. (openai.com) The company’s current pricing page lists Plus, Pro, Business, and Enterprise as paid plans priced per user per month, with monthly billing for Plus, Pro, and Business. The new split Pro lineup gives OpenAI a middle price point it did not have before. (openai.com) OpenAI is not removing the $200 plan. It is keeping that tier as its highest-usage Pro option while using the new $100 plan to widen the funnel for developers and other heavy ChatGPT users. (openai.com)