Caitlin Clark goes behind the lens
Caitlin Clark shot behind‑the‑scenes photos during playoff coverage, saying the camera made her appreciate the energy and preparation that go into every game. NBC framed the piece as part of a push for athlete‑driven storytelling — a format broadcasters are using to reach younger audiences. (youtube.com)
On March 25, 2026 at Gainbridge Fieldhouse in Indianapolis, Indiana Fever guard Caitlin Clark worked as a credentialed baseline photographer for the Los Angeles Lakers–Indiana Pacers game. (espn.in) Clark posted four courtside photos of LeBron James to X, captioning one post "The KING … Shot by ME." (sportingnews.com) The Lakers beat the Pacers 137–130 that night, with Luka Dončić scoring 43 points in the March 25, 2026 matchup. (espn.com) Video clips and Clark’s photo posts circulated rapidly on social feeds, with at least one outlet reporting the posts drew more than two million views within hours. (heavy.com) NBC posted a short “Behind the scenes with Caitlin Clark the photographer” segment to its NBA on NBC channel on March 29, 2026 under its Basketball Night in America branding. (youtube.com) The network has been using Clark as on-air talent too—NBA.com noted she was slated as a special contributor on Sunday Night Basketball on Feb. 1 and March 29, 2026—aligning her courtside photography with NBC’s broader weekend sports strategy. (nba.com) The Pacers certified Clark as a photographer, issued her a photographer’s vest, and presented her a custom courtside folding seat bearing her logo before the game. (ktsm.com)
