Target launches early Memorial Day savings

Target was running early summer savings ahead of Memorial Day as of May 15, 2026, according to a shopping roundup published by TODAY. The retailer’s offers included discounts on brands such as Vera Bradley, Crocs, Staub and Ring, the article said. Memorial Day falls on Monday, May 25 this year, and TODAY said official details of Target’s broader holiday sale had not yet been announced. Target’s website was also carrying active “Deals” and weekly ad pages on May 16. ### What exactly did Target put on sale? TODAY said on May 15 that Target was already running “summer savings” before Memorial Day, with markdowns on summer apparel, footwear and home goods. The outlet highlighted products including Vera Bradley items at up to 70% off, Staub at 58% off and Ring at 50% off. (today.com) Crocs were part of the featured offers in the roundup. TODAY listed Crocs Adult Baya Clogs at $39.99, down from $49.99, which it described as a 20% discount. The same roundup also pointed to lower-priced seasonal items such as a Sun Squad pool float marked down to $7 from $10. ### Did Target announce a formal Memorial Day event? (today.com) TODAY reported that official details about Target’s Memorial Day sale had not yet been announced as of May 15. The article said the retailer has historically run multi-day sales throughout the holiday weekend, but it framed the current offers as early savings rather than a formally announced Memorial Day campaign. (today.com) Target’s own site showed live promotion hubs on May 16, including a weekly ad page and a broader deals section. Those pages did not, in the material reviewed here, spell out a named Memorial Day event or publish a separate corporate announcement tied specifically to the holiday. ### How does this fit into Target’s broader pricing push? (today.com) Target said on March 11 that it was lowering prices on more than 3,000 spring products across apparel, home, baby essentials and select food and beverages. The company said most of those reductions were 5% to 20% below original prices and described the move as part of its value strategy. (target.com) Cara Sylvester, Target’s executive vice president and chief merchandising officer, said in that March release that “busy families are thinking about value” as they update their homes and wardrobes for spring. The company said the reductions would continue throughout spring and would cover categories including women’s and kids’ apparel, bedding, sheets, flats, sandals and sneakers. (corporate.target.com) ### Which brands and categories stood out in the early offers? Vera Bradley and Crocs were among the named brands highlighted in the May 15 roundup. Target’s site also showed a broad Vera Bradley assortment and sale listings for the brand in apparel and accessories categories. Home and electronics also appeared in the early offers cited by TODAY. (corporate.target.com) Staub cookware and Ring devices were included in the roundup, alongside lower-priced apparel and seasonal outdoor items. That mix matched the categories Target has emphasized in recent pricing and promotional materials, including apparel, home and shoes. (target.com) ### Where can shoppers check for updates before the holiday? TODAY said on May 15 that it would continue updating its roundup with new information and deals leading up to and during the Memorial Day event. The article identified Monday, May 25, as the holiday date for 2026. Target’s website lists a weekly ad page and a deals hub that were live on May 16. (today.com) Those pages are the clearest places to watch for any named Memorial Day promotion, updated pricing or category-specific offers as the holiday weekend approaches. (target.com)